Bringing a Refreshed Brand Vision to Life

With an updated brand book in place, BeautyStat required thoughtful execution across key touchpoints to ensure consistency and elevate the brand experience. This included packaging refinements, influencer gifting, shipper boxes, and key visual execution, all working together to seamlessly extend the refreshed identity.

    • Brand Refinement/ Creative Direction

    • Refining Primary and Secondary Packaging

    • Shipper Box Design

    • Influencer Gift Packaging

    • Campaign Development

    • Campaign Toolkit

    • Digital/Social/OOH Ads

    • VM for Sephora and Ulta

The Creative

  • Packaging Refinements – Updated and refined product packaging, including shipper boxes and influencer gifting, to align with the brand’s premium yet approachable aesthetic.

  • Campaign Execution – Designed and applied key visual elements to support campaign rollouts, ensuring cohesive brand storytelling across digital and physical touchpoints.

  • Visual Merchandising – Contributed to the development of branded assets that reinforced BeautyStat’s identity in retail and direct-to-consumer experiences.

Early phase moodboard + animated packaging SKU

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INFLUENCER GIFTING CUSTOM BOX DESIGNS

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